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1. ÆÄ¿ö ÆäÀÌÅÏÆà Àü·«
2. ±¹Á¦Æ¯ÇãºÐÀï´ëÀÀ Ç¥ÁØ Manual..
Early-Stage Technologies    
ÀúÀÚ : Richard Razgaitis  
ÃâÆÇ»ç : John Wiley & Sons
ÃâÆdz⵵ : 1999.04.05
ÆäÀÌÁö¼ö : 320   ( ±Ç¼ö : 1 )
I S B N : 0471328561
Á¤°¡ : 80.00£¤
ÆǸŰ¡ : 141,400¿ø                             back ...

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This book is a complete guide to technology risk management, valuation, and pricing. It shows how to identify key early-stage technologies and determine the value to individual companies, as well as provides methods for pricing pre-commercial products for sale or licensing. Topics include methods of valuation, the identification of risk factors, sources of value, the psychology of buying and selling, equity realizations, and negotiation strategies.
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What Is Technology Licensing?
Rights, Risks, and Psychology of Valuation and Pricing.
Overview of Valuation Methods.
Method One: Use of Industry Standards to Determine Valuation.
Method Two: The Rating/Ranking Method to Determine Valuation.
Method Three: Rules of Thumb to Determine Valuation.
Method Four: Discounted Cash Flow Method to Determine Valuation.
Method Five: Advanced Valuation Methods.
Method Six: Auctions.
Equity Considerations.
Structure of Licensing Payments.
Pricing, Negotiation Readiness, and Conclusion.
Appendices.
Index.

 

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