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Wharton on Managing Emerging Technologies
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| 저자 |
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George S. Day, Paul J. H. Schoemaker
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| 출판사 |
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John Wiley & Sons |
| 출판년도 |
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2000.03.30 |
| 페이지수 |
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460
( 권수 : 1 )
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| 판차사항 |
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1 |
| I S B N |
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0471361216 |
| 정가 |
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35.00＄
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| 판매가 |
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65,800원
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※ [알림] 외국도서 (영문,일문) 주문시 미리 확인하세요.
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(02)501-3106(내선 100)으로 연락주시거나 왼쪽메뉴의 Help Desk에 문의사항 및 연락처를 남겨주시면 담당자가 주문가능 여부를 바로 확인해드릴수가 있습니다.
| 주요목차 |
A Different Game (G. Day & P. Schoemaker).
Avoiding the Pitfalls of Emerging Technologies (G. Day & P. Schoemaker).
ASSESSING TECHNOLOGIES.
Technology Speciation and the Path of Emerging Technologies (R. Adner & D. Levinthal).
Identification and Assessment of Emerging Technologies. (D. Doering & R. Parayre).
Emerging Technologies and Public Policy: Lessons from the Internet (G. Faulhaber).
MANAGING MARKETS.
Assessing Future Markets for New Technologies (G. Day).
Technology Strategy in Lumpy Market Landscapes (I. MacMillan & R. McGarth).
Commercializing Emerging Technology through Complementary Assets. (M. Tripsas).
MAKING STRATEGY.
Disciplined Imagination: Strategy Making in Uncertain Environments (G. Szulanski with K. Amin).
Scenario Planning for Disruptive Technologies (P. Schoemaker & V. Mavaddat).
Appropriating the Gains from Innovation (S. Winter).
INVESTING FOR THE FUTURE.
Managing Real Options (W. Hamilton).
Financing Strategies and Venture Capital (F. Allen & J. Percival).
Innovative Financial Strategies for Biotechnology Ventures (P. Schoemaker & A. Shapiro).
RETHINKING THE ORGANIZATION.
Managing Dynamic Knowledge Networks (L. Rosenkopf).
Using Alliances to Build Competitive Advantage in Emerging Technologies (J. Dyer & H. Singh).
The Design of New Organizational Forms (J. Herber, et al.).
Designing the Customized Workplace (J. Kimberly & H. Bouchikhi).
Notes.
Index.
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특허 서점 
